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Why VR Modelling?

3D creations back in 3 Dimensional space.

Sculpting full-size 3D digital models with TRUE HUMAN PERSPECTIVE — at last.

Work in true 3 Dimensional space and feel the model’s presence. (Honestly, it’s hard to believe it’s not really there.)

When you can reach out and move control points on a virtual model that is unquestionably sitting there in the room in front of you, you get it. There’s a palpable shock when people remove the headset to find the vehicle that was right there has vanished — “Who stole the model?”

VR lets us develop products digitally at full human scale, in real 3D space — projecting a vehicle accurate in scale, perspective, depth and surface finish into your field of view. Can you really afford not to use it?

Turbocharged design iteration.

Ultimate design freedom.

Try many ideas. Fail fast, and move on.

The job of industrial design is all about ideas, iteration and refinement. Trying different ideas and pushing boundaries is easy and fast in VR. With the ability to compare several solutions next to one another at 1:1 scale, it’s easy to make good decisions and proceed.

Traditional skills, next-generation tools.

Clay modellers with a vision for the future are now hand-crafting digitally, using XR.

Put your concept development back in the hands of 3D experience.

VR offers a new opportunity for skilled clay modellers to deploy their craft digitally — in a medium with a bright future.

We collaborate with and empower designers. Sub-D is endlessly malleable and flexible where NURBS is rigid, so we get to say “yes, let’s try it” far more often. If you’re a designer, you know what I mean.

Maximum efficiency.

Forget labour-intensive workflows.

Sculpt digitally, then mill with confidence.

Milling a clay model is relatively expensive. It takes costly infrastructure that needs maintenance, and a lot of time and energy to build up, mill, and manually clean up the model.

Jumping from 2D-monitor digital creation into 3D clay review and back into 2D to edit — rinse and repeat — is avoided by keeping development in 3D for the entire creation and review process.

Collaborate remotely.

Meet your team around a virtual 3D model — from anywhere.

Access the world’s best talent.

Connect to your team and project the model and your colleagues’ avatars into your immediate surroundings, from anywhere with an internet connection.

Physical location is no longer a factor in choosing freelancers, so studios can access the best talent for the project. We have the talent if you have the project.

“What has been seen cannot be unseen! It feels like we are there together, exactly like before — around the clay models we were working on together. It’s just mind-blowing!”

— Fabien Rougemont, Redster Design

Secure.

Work offline alone, or collaborate in a secure VR studio using Collab.

Runs on certified data servers (ISO 27001 & DCSO).

Data security is a real concern for anyone developing a product. As experienced clay modellers, we’ve always had to work behind closed doors — so we take it seriously, and our chosen software, Gravity Sketch, is fully certified secure.

When you enter a Collab room with your colleagues, that’s a private space: data uploaded or created there is secured against breach, and access is controlled by the account owner.

Speed to market.

Seamless communication between design, engineering and every stakeholder.

When you create in the same environment as you review, you can quickly pull 3D sketch lines and surfaces around to understand how to evolve an idea. Better feedback makes better decisions.

Breaking down departmental barriers lets engineers and designers collaborate around a virtual model — identifying problems and devising solutions together, in real time, in real 3D space.

Environmentally conscious.

Cut material waste. Cut physical travel.

Milling a clay model creates a lot of waste — expensive and environmentally damaging if not recycled. Mostly it ends up as landfill.

And because travel to a central location is no longer necessary, coordination is easier and greener.

Cost savings.

Save time and money while increasing quality.

Reduced facility, labour and material costs.

Keeping the whole development in real 3D space removes the expensive round-trips between screen and clay — so you reach a more resolved design, faster, for less.

Our clients save tens of thousands of pounds on every project.

Because the design is refined and, with engineering data tightly integrated, problems are solved so much further upstream, speed to market is dramatically increased and rework is minimised.

Ready to bring your design back into three dimensions?

Contact us